[VIDEO] Jessica Abraham Tries on SHEIN in her first official haul for Shore Thang
Jessica Abraham may be new to the Shore Thang lineup, but she's no stranger to a camera. The 18-year-old model, who's been building her portfolio for the past year out of Toamasina, Madagascar, just dropped her first try-on haul for the platform — and she did it her way, pulling every piece straight from her own closet.
Jessica got her start with La Mode à portée de clic, a Toamasina-based boutique, where she's spent the last twelve months learning the ropes of the industry: shoots, styling, and the kind of on-camera comfort that usually takes people years to find. Anyone who's followed her work already knows the name — she's a regular face on the Facebook pages Chez Nous Pas Cher and Flamingo Event and Mode, where local audiences have watched her style evolve shoot by shoot.
For her Shore Thang debut, Jessica skipped the usual playbook. Instead of a curated batch of sponsored pieces, she went through her own wardrobe and pulled her favorite SHEIN finds — the ones she'd actually reach for on a normal day. It's a small choice that says a lot: this haul isn't a stylist's idea of what Jessica should wear, it's what she already loves wearing. That authenticity is exactly what makes a first haul worth watching. Viewers aren't getting a showroom mannequin; they're getting an honest look at one model's personal style, translated for a bigger audience for the first time.
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SHEIN hauls are their own genre at this point — fast, visual, and built for people who want to see how pieces actually move and fit before they buy. Jessica leans into that format naturally. A year of shoot experience means she already knows her angles and her pacing, but there's still a looseness to a haul that a formal shoot doesn't allow, and that's part of the appeal. It's less "model on a set" and more "friend showing you what showed up in the package," even when the friend happens to have a year of professional polish behind her.
Language-wise, Jessica works primarily in French, which tracks with her Madagascar base and her existing audience on the Facebook pages that have followed her career so far. For Shore Thang's broader, more international crowd, that gives the haul a slightly different flavor than the usual English-language content — a reminder that the platform's roster isn't limited to any one market or language.
What stands out most about this debut isn't any single outfit, though. It's the timing. A first haul is a low-pressure way to introduce a new face: no elaborate concept, no heavy production, just clothes Jessica already owns and opinions she already has. It's the kind of content that tends to age well, too, since a haul this personal doubles as a time capsule of where a model's style started — useful context once her portfolio grows and her look inevitably shifts.
For an agency-trained model transitioning into a new platform, that's a smart way to open. It signals to a new audience that what they're seeing is genuinely Jessica's taste, not a marketing team's guess at it, and it gives longtime followers from Chez Nous Pas Cher and Flamingo Event and Mode something familiar to recognize even as she reaches a wider crowd.
One year in, Jessica Abraham is still early in her career, but a debut like this suggests she's not treating that as a limitation. She's using it — bringing a full year of on-camera instinct to a format that rewards exactly that kind of ease. If this first haul is any indication, it won't be her last appearance on Shore Thang, and it's a solid marker of where her style is right now for anyone who wants to watch it develop from here.
Fans who want to catch the haul, or who already know Jessica from her fashion and styling work in Toamasina, can find her latest content through the Shore Thang YouTube channel, alongside her ongoing posts on Chez Nous Pas Cher and Flamingo Event and Mode.
